PR loves Twitter, but is it a life-long union?

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Ever since Twitter came along in the mid-2000’s, it has fascinated those in the communications field. For marketers, it was a boon to reach potential customers and strengthen current ones. For public relations professionals, it allowed better contact with the media and a direct link to constituents. I’ve been a strong supporter of Twitter fromContinue reading

Is Social Media Evolving or is it Stuck in Neutral?

Over the weekend, I was going through some mementos of my younger years. I found one of my old yearbooks, a scrapbook of newspaper clippings from the first space shuttle launch and when the 1986 New York Mets won the World Series. Oddly enough, I also found an AOL start-up disk. If you are likeContinue reading