#CapsOn: A Marketing & PR win for MLB

Baseball begins again 2017

“Baseball? It’s just a game – as simple as a ball and a bat. Yet, as complex as the American spirit, it symbolizes. It’s a sport, business and sometimes even a religion.” – Ernie Harwell I’ve been a baseball fan of Major League Baseball (MLB) for as long as I can remember. As much asContinue reading

Hustle Series: Darren Meenan and The 7 Line

You’ve all heard a story that intimates that a successful business that once started in “the basement of their home.” In the case of Darren Meenan, this isn’t a stretch. It’s fact. What started with Darren, a huge New York Mets fan, wearing a simple t-shirt he made that stated “I Survived” in 2009, ended up becomingContinue reading

ARod, PEDs: MLB’s Continuing PR Problem

The news (finally) came down on Aug. 5 that New York Yankees 3B Alex Rodriguez was suspended for the remainder of the 2013 season and the entire 2014 season. Thirteen other Major League Baseball players were also banned, including Nelson Cruz of the Texas Rangers and Jhonny Peralta of the Detroit Tigers. But when isContinue reading

How Jackie Robinson Inspired Me

It has been now been 69 years since the great Jackie Robinson broke the color barrier in Major League Baseball and made his debut with the Brooklyn Dodgers. Although I never saw Jackie play, he impacted me from the time I was very young. My parents bought me a children’s story, called “The Value ofContinue reading